Should I invest in a trade mark?

Whether you are a newly established business, or a company with a built up brand, you may be wondering if it is worth investing in a trade mark.

The answer is clear.

Of course!

While registering a trade mark may seem an unnecessary expense, it in fact can give you a multitude of benefits.

Not only will it allow you to prevent anyone using your company name or logo which could affect your relationship with your consumers, you can also build a reputation that any future customers can identify you from.

The majority of the major brands across the world have built such a worldwide recognition from the development of their IP especially their trade marks.

However, it is not just limited for big companies with big budgets. Being one of the most cost effective type of IP, trade marks can be beneficial to a wide range of businesses.

There are a number of fees to be paid when registering a mark but all are necessary.

First of all, it is essential to conduct a search before you start your application. This will ensure that your mark that you want to register is in fact available to be registered. If you do not do this, you may in fact be hit with a case of infringement or your application will be refused.

The Trademarkroom can initiate this search for you and will be available for you within 48 hours.

In addition, there are fees payable to the UK Intellectual Property Office for the submission of your application. If you were to submit your application online, the fee payable for the application is £200.

Also, we recommend strongly that you use the expertise and knowledge of a trade mark expert throughout your application. While this may seem a way to save money by not instructing one, they can make your application stress free and will be there to answer any queries.

The Trademarkroom, with over 20 years’ experience, can offer you a wealth of knowledge for a competitive price.

By paying these three fees you can ensure yourself a monopoly over a piece of your industry enabling you to build a reputation and develop your business to become a household name.

For more information of these prices and to get the ball rolling, contact Jane at The Trademarkroom.

By Ellis Sweetenham