The importance of registering your trade mark

The importance of registering your trade mark

In a world where business is everything and consumers have companies fighting for their attention, anything you can do to make your business stand out is a must. Whilst there is a number of ways you, as a business, can do this, registering your trade mark is an effective way of getting noticed.

Every business has a trademark, whether that is the logo you use or simply your business name; it is a way for a consumer to differentiate you from other businesses.

The best way to strengthen this recognition is by registering your mark so only you can use it. It allows you to have a complete monopoly over that sign, word or phrase and gives you the power to stop any other business in your selected region from using it on similar goods. This means you can build a reputation and create a brand to connect with your customers effectively.

In addition, it is a cost effective way to be a step ahead of your competitors and an investment that does not depreciate over time, it will only get stronger. It can cost you as little as £150(+ vat) to complete a trade mark registration with trademarkroom with no extra charge for additional trademark classes. This amount can be a drop in the ocean in relation to the positive effect it can have on the connection between your business and the consumer.

Therefore, there is no need to waste time, get in touch with the Trademarkroom and experience the benefits of a registered trade mark.

By Ellis Sweetenham