Blog

  • Posted by Anna Orchard on April 21, 2020 / Posted in News
    Forgetting to renew your mark can lead to a number of trade mark issues, as shown in the recent "Ben Fu" case.
    It takes alot of time and precision to make sure your trade mark is representative of your brand and covers the correct classes. You need to make sure that you are 100% happy with your mark before applying for a trade mark. This is because, once your mark has been filed, this cannot be changed. When you are happy with your brand, you can file for a trade mark. Once you are accepted by the IPO, you will be on the register for 10 years. To prevent your mark being removed from the register you will [...]
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  • Posted by Anna Orchard on April 20, 2020 / Posted in News
    Analysing the Duke and Duchess' Trade Marks and their new trade mark filing
    As you will know; the best way to protect your  brand against ‘copy cats’ is to apply for a trade mark.  It is well known that the former Duke and Duchess of Sussex filed for the trade mark ‘Sussex Royal’ last year (see previous articles for more background on this). As explained previously the trade mark was to cover goods and services for a charitable organisation as well as selling branded clothing.  They faced many challenges when filing for this [...]
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  • Posted by Anna Orchard on April 13, 2020 / Posted in Trade Marks
    A complete overview of the application process of a trade mark, allowing you to be clear of the process and know what to expect.
    Stage 1- Development  The first stage, may be obvious for some, however you need to firstly establish your brand before you apply for a trademark. You need to be entirely happy with the branding of your mark. This is because your trademark cannot be changed once the application has been made and will be used to represent your brand in years to come. It must be unique and allow customers to identify you over competitors. A mark must be capable of graphical representation, distinctive, [...]
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  • Posted by Anna Orchard on April 08, 2020 / Posted in News
    Over the past few months there has been a trade mark battle between a German arm of beauty company- Coty (who owns Davidoff) and Amazon.
    Over the past few months there has been a trade mark battle between a German arm of beauty company- Coty (who owns Davidoff) and Amazon. They were trying to stop Amazon selling unlicensed Davidoff perfumes online and claimed they are breaching trade mark rights.  Their trade mark rights were breached when they were seen to stock “its Davidoff perfume for third party sellers”. Coty owns brand rights in the EU. However the European Court of Justice (ECJ) noted that Amazon, [...]
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  • Posted by Anna Orchard on April 01, 2020 / Posted in News
    Confusion between Angola and the WHO on Pharmaceutical Trade Marks
    The Angolan system is very similar to that of the UK Intellectual Property Office (UKIPO). An examiner from the IAPI examines the trade marks to see if they will pass. Once they have passed this stage this goes onto the Industrial Property Bulletin.  Despite their vigorous examination procedure, there has been noted some complaints, showing incorrect regulation in a number of applications. These applications have shown to violate the INN rules as set out by the WHO.  In order to [...]
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  • Posted by Anna Orchard on March 31, 2020 / Posted in News
    As of the 24th March 2020, the UKIPO CEO has declared ‘interrupted days’, namely for the foreseeable future. As a result this means that any trade marks filed after the 24th March 2020 are granted extensions.
    As of the 24 th  March 2020, the UKIPO CEO has declared ‘interrupted days’, namely for the foreseeable future.  As a result this means that any trade marks filed after the 24 th  March 2020 are granted extensions. The breakdown of how this affects the trade mark filing procedure is noted below:  The examination procedure To get in contact with an examiner if your trademark is in the examination/ hearing report process, then you need to contact only via email or [...]
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  • Posted by Anna Orchard on March 30, 2020 / Posted in Trade Marks
    Domains and trade marks easily get confused. There is also a difficulty in deciding which ones should be applied for first.
    When starting a new business there is no need to rush and get everything done on the same day.  You need to ensure that you are prioritising intellectual property when looking to protect the brand you are creating. There is difficulty in understanding what needs to come first: domains or trade marks.  A domain allows people to access and find your brand online. As the world slowly becomes more reliant on online platforms and software, it is ever more important that your brand is [...]
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  • Posted by Anna Orchard on March 24, 2020 / Posted in Trade Marks
    There are many variations of trade mark applications. When applying for a trade mark you need to ensure you carefully consider your options.
    There are many variations of trade mark applications. When applying for a trade mark you need to ensure you carefully consider your options.  Even though, a standard trade mark application is the most common option filed for, there are other options to consider that may be best for you. These include collective marks and certification marks. Certification marks A certification mark is a specific type of trade mark that indicates to others a level of guarantee that the goods or services [...]
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  • Posted by Anna Orchard on March 23, 2020 / Posted in News
    Update on Trademarkroom measures for COVID-19
    Dear clients, In view of COVID-19 we wanted to alert you about the potential changes in the coming weeks. Here at the Trademarkroom we have been keeping a close eye on the development of COVID-19 and advise the following:  We wish to assure you that we continue to provide high levels of service throughout this uncertain period. However, as a result of the recent developments, it is best that we now work from the safety of our homes and self isolate in accordance with government [...]
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  • Posted by Anna Orchard on March 23, 2020 / Posted in Trade Marks
    What many people don’t realise is that when your business grows so does the financial value of your trade mark.
    What many people don’t realise is that when your business grows so does the financial value of your trade mark. As well as this a trade mark can bring your brand an indication of  quality and reputation to customers. You may find that larger corporations have a vast library of trade marks and intellectual property. As a result, if the company owner was to sell on, the new owner would not only be buying the company assets but also the intellectual property that comes with this. [...]
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